Pete is at his desk working on an exciting solution designed to solve a problem his customer is having. Time is flying by, he is energized, and he is in the zone. In the distance, he hears his phone “ring” with a reminder to attend his weekly department meeting. Unlike Pavlov’s dogs who drool with anticipation of a treat at such a sound, Pete is filled with dread. He enters the conference room and is handed the meeting agenda. Although a few words have been changed, it is basically the...